CEO, Sonic Emotion
It’s said that one should always invest in the future, and I believe there’s no better way than in an MBA. In the next 10 to 20 years, China and India will be the two largest economies, so why would you not invest in a truly global MBA program?
My company’s headquarters are in Zurich, we have offices in Hong Kong and Tokyo, and I run the entire business, often by Skype, from my base in Southern California, though I fly well more than 150,000 miles per year. The only MBA programs worth considering for leaders like me are those that are themselves truly global.
The Global MBA (GEMBA) program from USC and Shanghai JiaoTong University (SJTU) delivers on all metrics — you get the best of both worlds. Not only do you get the same top-quality Marshall professors you would interact with in Southern California, you also get them in Shanghai, supplemented by experts from China and the region. As a GEMBA student you also gain immersion into the main USC campus in Los Angeles, which opens doors not just among the tens of thousands of alumni throughout the Asia-Pacific region, but also in the United States.
The GEMBA mix of case-based work combined with foundational learnings in finance, accounting and similar academic disciplines is a terrific balance. Given my work and family requirements, I particularly appreciate the GEMBA calendar — we meet once every six weeks, a schedule that’s easily manageable for me, and I combine business meetings in Japan and Hong Kong with my GEMBA travel requirements. The program also gives me more time to spend with my family, as opposed to other programs in which I would lose every other weekend.
The GEMBA has proven itself to be an exceptionally powerful platform for my ability to manage the risks and capture the opportunities that help my company suceed on the global stage, along with allowing me to further the goals that I have set for myself on a global basis.