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Info. Session & Seminar | Taipei | 1 October 2016 - Closed


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About The Seminar and Session
Regardless of industry, the macro evolutions in the east Asia business environment continue to have a profound effect on enterprises. Our two panelists will share their industry perspectives on how these evolutions are compelling enterprises to rethink their strategies and evolve accordingly. We will also learn more about how the GEMBA program contributes to the strategic development of our students and alumni. You'll have opportunities to talk one-on-one with our panelists, other students and alumni, and our GEMBA leadership, after the event. 
Global Strategy Challenges in Greater China and Beyond
- Ms. Fareeda Cassumbhoy, CSO, Hylink Digital Solution Co. Ltd. (China’s No. 1 digital solutions consultancy); student, GEMBA Class XIII
- Mr. John Farren, Automation Director, Nike Asia; alumnus, GEMBA Class XI.
Facilitator: John D. Van Fleet, Assistant Dean, USC Marshall School of Business, Executive Director, GEMBA

About the GEMBA Program
The Credibility You Seek, The Transformation You Need – the Global Executive MBA in Shanghai (GEMBA) is an innovative EMBA program offered by University of Southern California (USC) in partnership with Shanghai Jiaotong University, featuring the same faculty and curriculum as USC Marshall School of Business’ top 10 ranked EMBA program in the States. Modules are primarily held in Shanghai (ten), with two in Los Angeles and one in Southeast Asia.

Date and Time:    

14:00, 1 October 2016
14:00 - Doors open
14:30 - Program introduction
15:00 – Panelists perspectives
15:30 - Q&A
16:00 - Networking  


Taurus, 2F, Le Meridien Taipei





Ms. Fareeda Cassumbhoy 
Chief Strategy Officer, Hylink Digital Solution Co. Ltd. 
Residence City: Shanghai
GEMBA Class of 2018
Fareeda started her advertising career at JWT Melbourne Australia in 1995, and joined Ogilvy & Mather Advertising in Beijing as Business Director and Training Director in 2004. She contributed to many successes for both International and local brands like Ford, GSK, COFCO, Great Wall Wine, Siemens. In 2011, Fareeda was the first representative from China to become Cannes International Advertising Festival as the Cyber Lions Jury.  She joined Hylink Digital Solution Co. Ltd as the Chief Strategy Officer. She has helped the company to become China’s No. 1 full serviced digital solutions agency, and was appointed head of the Hylink Data Technology Centre, the core driver of digital marketing digitalization, in 2016.
Mr. John Farren 
Automation Director, Nike Asia
Residence City: Taipei
GEMBA Class of 2016
John is a sixteen-year veteran of the industrial automation discipline, including assignments in both North America and Asia. He has significant expertise designing plans, engineering advanced manufacturing processes, and launching/overseeing international programs. Prior to his current role with Nike, John was with General Motors for eleven years, in a variety of engineering leadership roles, including development and installation of robotic assembly lines for manufacturing facilities in the U.S., Mexico, Korea, China, Thailand, and Australia. He also played an integral role in the design of several robotic manufacturing technologies that are now standardized toolsets in the company's toolbox. 

John Van D. Fleet

Assistant Dean, USC Marshall School of Business;

Executive Director, USC-SJTU Global EMBA Program

John Van Fleet’s Asia career spans ten years based in Japan (1991-2000) and fifteen in greater China (to present). He has extensive experience throughout the region in education, business development, operations and marketing, and has been leading the collaboration between USC and SJTU for most of his time in China.


GEMBA Facts:

Program Language: English

Length: 20 months (part time), integrated classes held every 6 weeks

Degree: USC Marshall MBA

Locations: Courses held in 3 to 4 countries—10 sessions in Shanghai, 2 in Los Angeles and 1 in other Asian economies

Student Profile:

-Average age: 38 years old

-Typically hailing from a dozen countries and regions

-Wide diversity in business backgrounds and sectors, from entrepreneurs to executives in multinationals



You may register on this page or contact us to know more:


+86-21-6293-2707 (Shanghai)  +886-2-8789-5679(Taipei)


Call us: +86-21-6293-2707

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Info. Session & Seminar | Taipei | 1 October 2016 - Closed